5 Reasons I Love Buffer – Social Media Tools

by Peter Trapasso

in Social Media Marketing, Social Media Tips and Tricks, Social Media Tools

Adding Buffer to my workflow has made tweeting more manageable. It is one of three simple but powerful social media tools I am sharing with you. Fill it up with some of the great articles and infographics you find while browsing or going through your RSS reader each day. Add retweets and share the best Twitter folks you know.

Buffer tool Dashboard

Here are five more reasons for you to check out Buffer.

1. Ease of use

It is so easy to keep your buffer filled with tweets. The free version allows 10 buffered tweets. I use the paid version ($10/month) for a 50 tweet capacity. Add the Buffer browser extension or bookmarklet you your browser toolbar and add items as you see them during the day. Buffer bookmarklet app is also available for your iPhone and iPad. This allows you to add items to your buffer as you please while using Safari on your mobile devices.

2. SocialBro integration allows you to synchronize your followers and determine the best time to tweet

SocialBro is another amazing social media tool I am showing you today which allows you to manage and analyze your Twitter account in some very interesting ways. Best Time To Tweet is an amazing feature. This allows you to see when your top followers are online. Using this data SocialBro hooks into Buffer and lets you adjust your tweet times. It is recommended that you do this weekly.

SocialBro Best Time to Tweet

3. if this then that ifttt.com hooks – Set up a Recipe in ifttt that automatically adds starred articles in your Google Reader to Buffer

ifttt is very handy. It basically means if this happens then do that. Using a Channel like your Twitter account you set a Trigger such as starring articles in Google Reader and an Action like send a tweet to Buffer and. Some of these tasks are available as Recipes. There is a Recipe in ifttt called “Send Google Reader items tagged ‘buffer’”. This allows you to star great articles as you read them in Google Reader. If you have this Recipe turned on, the starred tweets will be automatically added to your Buffer.

ifttt Google Reader to Buffer Recipe

4. Leverage your time

By automating some of your tweets each day in advance you can work on other aspects of your social media
Build buffer into your social media publishing calendar. I like to keep my buffer filled up with a base of tweets for 1 to 2 weeks at a time in advance.

Buffer Tweet Schedule

5. Stability

Buffer is very stable and highly available to use. I keep it open in a tab on my browser all the time.

Overall Buffer app is pretty awesome in my book. There are a few things as always that could make it even better.:

My wish list

A bigger buffer size (# of tweets)
An easier way to calendar in regularly posted weekly tweets such as reminders for upcoming weekly #chats*

*I currently use Twuffer which is great for this particular repetitive task.

*UPDATE: I just realized that Buffer supports Facebook too. Yipee!!!

About Peter Trapasso

Peter Trapasso is a writer and social media marketing expert who blogs at PeterTrapasso.com. He is based in San Francisco, Ca. For many years he worked for Fortune 500 and startup companies in high technology. Currently he is one of the Top 65 most followed people on Twitter in San Francisco, a Top 1% Kred Social Media VIP, Klout Influencer, and Socialbakers Ambassador. He is dedicated to social good and making the world a better place for all of us. Social media marketing, Bitcoin, alternative currencies, and litecoin.

{ 20 comments… read them below or add one }

sam levy January 30, 2012 at 4:37 pm

Peter, completely agree with you – buffer is awesome. At first i did not understand how that was better than hootsuite, etc… but after 1 week of use, it was saving me so much time that i paid the subscription version.

I have got to try the other suggested tools.
Best,
sam

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Nicolas Liu January 30, 2012 at 8:13 pm

I stopped using buffer because of its size – 10 buffers only – ridiculous, especially in the age of social media explosion. I’ll stay with other tools – more freedom, more production.

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Jessica January 30, 2012 at 11:58 pm

Thanks for bringing me up to speed on stuff that I was unaware of!

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Julie Clark January 31, 2012 at 3:53 pm

This was very helpful and I appreciate you! I love the IFTTT app. I will give buffer a look. Julie

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Gazalla Gaya January 31, 2012 at 4:56 pm

I use Hootsuite which I really like and sometimes Tweetdeck. Hmmm, after reading your post and it’s ease of use and features, I plan on heading over to Bufferapp and giving it a spin.

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Leo Widrich January 31, 2012 at 10:22 pm

Peter, thanks so much for the amazing post! Especially loved your point on the integration, we hope to make Buffer even better for you with other integrations in the future! :)

Great point on the bigger size of Tweets in the Buffer. Have you tried our referral program yet? If you put your special link in Tweets or blogposts, you can get a bigger Buffer for free. It’s under http://bufferapp.com/referrals

Will also look into your calendar suggestion, this sounds very useful!

Let me know if you ever have any more thoughts.

Leo, Co-Founder Buffer

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admin February 1, 2012 at 8:34 am

Hi Leo,

Thanks for stopping by. I just realized that you are all in San Francisco? Me too! I would love to chat further about this.

Email: contact at petertrapasso dot com

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Abigail Gorton January 31, 2012 at 11:46 pm

Thanks Peter, what would your recommendation be for someone just getting started in Twitter?

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admin February 1, 2012 at 8:46 am

Hi Abigail,

Thank you for asking! I can remember when was new to Twitter as well.

Here are some good resources for you.:

Twitter Business Guide: Communication and Marketing
http://www.scottmonty.com/2011/10/twitter-business-guide.html

And since I am sure you will be up and running very soon here are some more powerful tips.:
http://www.mediabistro.com/alltwitter/7-secrets-of-highly-effective-twitter-power-users_b15994

enjoy,

Peter

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Howie Nguyen February 1, 2012 at 5:14 pm

I’ve been looking into using Buffer and definitely will do now that you pointed out it can be integrated with SocialBro. Post your referral link and I’d be happy to sign-up under it.

One feature of Buffer that others might also want to know about is that you get a special email address that you can email and schedule a tweet that way. Pretty cool.

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Howie Nguyen February 2, 2012 at 12:04 pm

One thing to note about Buffer to Facebook is that FB is currently removing the share link from posts done via third party apps such as Buffer. Just fyi.

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admin February 2, 2012 at 12:34 pm

Howie,

Thanks for the tip. Hopefully the Buffer folks are monitoring this thread.

I just started to test Buffers Facebook capabilities.

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Leo Widrich February 2, 2012 at 9:10 pm

Hi Howie,

Great to hear from you.

Yes, you raise a great point, unfortunately, the fact that the “share” disappears is a slight bug on the FB API that we are dealing with right now, but hope to have resolved real soon. We have filed a few reports (alongside hundreds of other developers) to allow the “share” function in.

Unfortunately, all other Apps have the same problem. One thing that we could do is add a “fake” share function, which HootSuite does. It then pops open a new window, but doesn’t add a “share” to the original post, it is just a link to post to your own wall. We are pondering this right now, but it doesn’t seem to be a great solution for us.

I will get in touch with Facebook again right now and see if there is a way we can get this sorted out, thanks a lot for bringing it up! :)

Hope that helps! Let me know if you have any other questions! :)

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admin February 2, 2012 at 2:51 pm

Here are some additional new feature requests ijust thought of for Buffer.:

Google+ support
LinkedIn support
Pinterest support

I guess it has more to do with their APIs than just future demand at this point?

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Leo Widrich February 2, 2012 at 9:10 pm

Hey Peter, that’s a fantastic question and I am happy to let you know, we are working on these features right now, so stay tuned! :)

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Phillipa Kiripatea February 3, 2012 at 8:06 pm

My good friend @KieraPedley has been harping on about how awesome Buffer is. I’ve signed up for the free account but haven’t used it much.
I guess I’ll go in now and learn about it some more.
Thanks for the push Peter :)

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Tori February 7, 2012 at 6:48 am

Wow, I didn’t know so many tools existed out there for the normal person to optimize their tweets. Pretty cool. Thanks for letting us know!

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Eugen Oprea February 8, 2012 at 2:02 am

I moved a while ago from Buffer to Timely, but your article made me realized that Buffer improved and I should check it again.

Thanks for that!

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Matt February 10, 2012 at 12:04 am

Great stuff! Now, I feel like a slacker for not making the most of my twitter use…!

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Peter Trapasso February 10, 2012 at 7:29 am

Hi Matt,

Thanks for stopping by!

And thank you for the Facebook page Like too http://www.facebook.com/petertrapassocom

Peter

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